Peloton Member Stories Germany
"Peloton Member Stories" is a project to celebrate the incredible community Peloton has. The project has been extended to the German market and it's now featuring 2 incredible members. Erika Rischko, a famous fitness Tiktoker (check below) and Melanie Leupolz (to be launched), a professional footballer who plays for the Germany National Team and also for Chelsea.
![](https://cdn.myportfolio.com/afde02bc-f2b6-4d4a-b8b4-99817136b6ca/0e4eeb0d-8a96-497c-b87d-16b3f4e541fe_rw_3840.jpg?h=515cc97ea9968ee82f120b5bd9a22c18)
![](https://cdn.myportfolio.com/afde02bc-f2b6-4d4a-b8b4-99817136b6ca/21d24c42-adfc-4a22-acab-38760a60c418_rw_3840.jpg?h=e264d7233c9c628dcb679ecf30d3cd0d)
![](https://cdn.myportfolio.com/afde02bc-f2b6-4d4a-b8b4-99817136b6ca/9e6a60c3-41ba-48a6-bddd-6d1be6bdc5e7_rw_3840.jpg?h=8f43564796397ad011d60f71e379710f)
![](https://cdn.myportfolio.com/afde02bc-f2b6-4d4a-b8b4-99817136b6ca/a26afcb0-ae0d-4dfd-a967-e821ac4ac54f_rw_3840.jpg?h=ef899f83e9047638dc1a6e183d249f1e)
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In the film, Erika & Dieter revealed their secret: building a life around love, respect, adventure and a belief that you’re never too old to do something new and exciting - like becoming TikTok legends. The film was a hit with viewers. So much so, that we want to create a follow-up social campaign that taps into their incredible lust for adventure and fun, wrapped up in their amazing closeness and love for each other. So we invited them to London - for a techno adventure! ✨ Would they say yes to a live techno class with our german Instructor Erik? Of course they did.
Techno Adventure
Client: Peloton (London, 2022)
Role: Senior Art Director
Role: Senior Art Director