Sicredi Financial Tips
Sicredi is a different type Brazilian bank, because account owner are a part of business decisions. That’s why collaboration and proximity with customers is at the core of the bank’s business values.
Our brief was to help with one of the biggest issues we face in Brazil: financial education. In a series of 6 videos, we created engaging scripts to explore the subject in a fun and easy way. Using the services and products the bank offers that can make any financial life easier. The art direction was smart and minimal, using the Sicredi's learnings from finance research.
Client: Sicredi
Agency: DZ Estúdio (Brazil, 2018)
Role: Head of Creative
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